The 12th Malaysia International Dive Expo (MIDE) and the 4th Asia Dive Conference (ADCON) are scheduled from 12 to 14 May 2017 at Hall 1, Putra World Trade Centre, Kuala Lumpur.
Both the event are moved from the month of July to the month of May to facilitate the fasting month and the Hari Raya celebration. This move is also to enable the preparation of Australia International Dive Expo (AIDE) collaborating with the Sydney International Boat Show (SIBS) scheduled from 3 to 7 August 2017 at ICC Sydney, Darling Harbour, Australia from 2017 onwards.
MIDE will move from Hall 3 to Hall 1 to a bigger hall space of 8,000sqm and will occupy a gross space of 12,000sqm. Anticipating more than 2,000 exhibitors, with 200 participating companies, MIDE is geared to welcome business entrepreneurs, tourism boards, dive agencies brand manufacturers and distributors to utilise the platform that has been created and designed to meet the lucrative business for every organisation.
MIDE has a consistent track record of visitors to the expo. From the humble beginning from 2006 till todate the expo has generated approximately 110,000 visitors with an average minimum of 10,000 visitors yearly.
The expo is known as the hub for purchase of dive equipment, courses and dive travel destination. For the year of 2015 sales generated for the 3days event was at approximate of 8million and for the year of 2016 sales reached at approximate of 10million. Anticipated turnover sales for 2017 is projected between 10 to 12 million. Coming from a niche industry, the expo has delivered and continue to deliver a great significant growth of revenue for participating companies and further contributes positively to a healthy economic growth towards the dive tourism.
Amidst the above, Asia Dive Conference (ADCON) will enable visitors to explore more option of the conference that will be available for the 3days event. The venue for the conference will be within MIDE venue hall to enable visitors to attend. ADCON will focus on bringing more insight on technical aspect on diving, servicing and maintenance of dive equipment, camera housing, demonstration on latest products hands-on, demonstrating and teaching on Photoshop techniques, exploring on nitrox certification courses and more.
Both the event will continue to work with media house on advertising and editorial such as The Malay Mail, The Malaysian Reserve (in association with New York Times) newsprint media, Astro Malaysia an electronic media, Dive portals and Dive magazines to reach out and bring in more visitors to the event.
Therefore we warmly welcome all dive business entrepreneurs and dive enthusiasts to be part of the “HOTTEST & COOLEST DIVE EXPO IN ASIA”.